Color is important in our daily life and is crucial in how we learn as it plays a significant role in creating and fostering a learning environment. It is imperative to understand how each color can affect neurological pathways in the learner’s brain and create a biochemical response. According to Dr. Robert Gerard, each color has a particular wavelength that affects the brain in its own unique way. Those involved with learning design and development need to be aware of how their color selection and placement can affect a learner’s feelings and behavior.